ASYII was born from a need for gentle comfort.
One of our founders has sensitive skin – scarves always left her red and irritated. Then she found a silk scarf her mother gave her years ago, before she left for design school in Europe.Putting it on changed everything. Light, breathable, soft as a second skin. No itching. No discomfort. Just pure comfort – and with it, the quiet feeling of her mother's care, wrapped around her.That moment became ASYII.
But a brand isn't built on a moment alone. It's shaped by the people who walk beside you.
Anna was one of those people. A woman of grace and grit who quietly inspired our founder during her years in London. She had a way of turning doubt into growth, and ordinary days into something meaningful. She often introduced our founder as both her friend and her 'adapted' daughter – a gift of belonging we carry with us still.
That spirit – her quiet confidence, her intent to live deeply – became the heart of ASYII. In her honour, we named our guiding muse 'Anna'.
She represents every woman who chooses to move at her own rhythm, to find beauty in simplicity, and to dress with purpose. The quiet voice within that whispers: pause, breathe, choose joy.
We believe that spirit lives in you, too.
Discover Your Rhythm. Explore the Chapters.
Each season, we explore a new chapter of this intention through our collections – companions for a life lived by design, not by default.
Explore the latest collection
Botanical Hush
Botanical Hush
Get To Know Us
Meet ASYII, founded and led by a talented team of women. We are driven by empathy, excellence, and integrity—values that guide us from design to ethical production. Our mission is to craft aesthetic stories yarned in intimacy, offering unique silk scarves that are like a quiet hug, celebrating beauty and meaningful connection.
Take care of us & our planet
Your ASYII scarf is made with the finest materials to care for you and the environment. Each piece is crafted from Oeko-Tex® certified silk, free from harmful substances, and produced ethically in an Intertek-verified facility. To care for your scarf, we recommend gentle hand washing so it can be a lasting companion.
And look quietly radiant
Designed for life's beautiful moments, our scarves light up your look with unique, subtle elegance. Explore our collections to find the piece that speaks to your story—and join us in wearing something that feels as good as it looks.